White Label – Erfahre hier alles über das Konzept White Labeling und warum es dir konkret helfen kann, ein Produkt auf den Markt zu bringen. White Labels sind Produkte, die von einem Hersteller ohne Markennennung produziert und dann ohne Label oder unter verschiedenen Labels verkauft werden. Die Begriffe White Label und Weißprodukt bezeichnen Produkte, die ohne Label oder mit unterschiedlichen Labels angeboten werden.
White Label LösungenDie Begriffe White Label (engl. für ‚weißes Etikett') und Weißprodukt bezeichnen Produkte, die ohne Label oder mit unterschiedlichen Labels angeboten werden. White Label ist eine Bezeichnung für Produkte und für Dienstleistungen, die von einem Hersteller oder Anbieter nicht unter der eigentlichen. Bei einem White-Label handelt es sich um ein Produkt oder eine Dienstleistung einer Firma, die nicht unter der eigenen Marke angeboten wird.
White Labelling How Does White Label Digital Marketing Work? VideoHow to: White Labeling, Private Labeling, Product Branding
Mittelmeerinsel White Labelling. - Sie wollen mehr Besucher durch SEO?Wenn du die Website weiter nutzt, gehen wir von deinem Einverständnis aus. There are fantastic solutions out there already from companies that have been in the game for a while. Have you ever been given the run around? What is White Labeling? Find a supplier that has similar goals, one with as few competing interests as possible. A white-label product is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they had made it. A white label product is a product made by one company, but sold under a different brand name. In other words, white labeling is when you sell a product under your brand name, but the product is produced by someone else. Interestingly, services can be white labeled as well. White-label items are produced by a provider to be rebranded and resold to an end customer. White-labeling gives provider access to a large distribution network through their reseller partners, and resellers can expand their product and service line easily without producing their own goods from scratch. White labeling is a legal protocol that allows one product or service to be sold and rebranded under another company’s brand. The term “white labeling” is used based on the manual process whiting out something previously written to write over again. Learn more about white labeling CallRail. Marketing pros and cons of white labeling. White label refers to a product or service that is purchased by a reseller who rebrands the product or service to give the impression that the new owner created it. White label products are often produced via mass production. Some companies may offer a particular service without any investment in the technology or infrastructure.
However, there are also cons to consider when determining whether your company should white label a product. Cons include:.
Brand credibility goes both ways. Boston Business Journal. Categories : Brand management Types of branding.
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Not at all. They simply contract with various producers that have agreed to put their products into the Kirkland packaging. A Kirkland-branded product often sits next to the national brand that actually makes the product on the shelf: identical products, different names, the national brand selling at a higher price.
For example, Costco sells Saran Wrap. Saran is a trade name currently owned by S. But Costco also sells its own Kirkland Signature stretch-tite plastic food wrap.
Costco has further blurred the line between national brands and private labels by using premium offerings and co-branding strategies with the likes of Starbucks SBUX , Quaker Oats, a subsidiary of PepsiCo, Inc.
PEP , and Tyson Foods, Inc. Interestingly, both consumer product executives and retail executives tend to believe that co-branding between retailers and traditional national brands is a win-win situation.
Our strategist will put together research on the prospect and their top two or three competitors, then have a preliminary conversation with the prospect about their goals and objectives and how we can help them.
This entire experience happens under your brand name! Company representative. We also provide free sales collateral for you to use.
Before we meet with the prospect, we will provide you with a proposal template and contract templates to use to close the deal.
We also provide support with your next meetings to help you close the deal. Once they sign off on the contract to move forward, you can be as involved or uninvolved as you wish to be.
It is our goal to lift our partners to fulfill more of the CEO role, while we take care of the day to day management of clients.
In the beginning, when we have our first few clients together, it will be very important for you to go through the process and understand what the customer experiences.
However, after two or three months of developing a relationship with you, we plan to take over the reins so you can focus on your core business and new business generation.
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